Direct Printing – Smart and Versatile Packaging Designs
Direct printing is a valuable and adaptable printing technique for fast-paced manufacturing environments. Packaging needs to deliver beyond its visual appeal nowadays and direct printing:
- supports efficient processes
- meets sustainability targets
- adapts to shifting market demands
With the inks directly applied to the packaging material, this method eliminates the need for additional labels or sleeves – reducing costs and waste.
At Greiner Packaging, we use a range of proven technologies specialized for different designs, materials, and geometries.
Digital Watermarks in Direct Printing
Digital direct printing makes it quick and easy to implement custom requests for creative products and digital watermarks are an often-included aspect. As printed surfaces on the individual products are being reduced, businesses have an easier time:
- meeting sustainability goals
- meeting regulatory goals
- significantly boosting recyclability
Digital watermarks can also be integrated into the printed surface. These improve material detection in the sorting plant and can display further information when cash register systems are used.
